Lauren Perdue on LeBron James Dinner Invite: Um Wuuuutttt?!?

Olympian Lauren Perdue is one of America's top swimmers, but she's making even more based on some Tweets she sent out - about LeBron James.

Just before the Olympics, Perdue, who competes today in the 4x200-meter freestyle relay, wrote, "Lebron James just invited me to dinner... Um wuuuutttt?!?"

Around that time, this photo showed up on Perdue's Instagram account. That is most definitely LeBron James, NBA champion and Team USA member:

Lauren told the Charlotte Observer today that before the Games began, the "Dream Team" hung out with the swimmers at a USA Olympic function.

At that point, LeBron did indeed invite Perdue to dinner.

"He was kind of joking," she said. "But he was basically like, 'Would you like to eat with me at the dining hall?' And I said, 'Um, I'm sorry, I have a curfew.'"

"So I turned [LeBron] down, yeah."

While unexpected, the request seems harmless enough, and it's unfair to assume any sleazy intent by LeBron, who is engaged to Savannah Brinson.

It's just the dining hall, a very public place. Don't expect him in Kobe's doghouse anytime soon ... unless Savannah is taking cues from Vanessa Bryant.

Source: http://www.thehollywoodgossip.com/2012/08/lauren-perdue-on-lebron-james-dinner-invite-um-wuuuutttt/

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Go Get Your @Outlook Email Address Quick Before Someone Else Does [Psa]

The new Hotmail is here, and with it comes a whole new @outlook.com domain to colonize. That means it's time to act quickly to get your-name@outlook.com. Certain members of our staff with very very common names—not saying who—have scored in the Outlook landgrab. GOGOGOGOGO before it's too late! Protip: We've had better luck going for our full names. Sadly mario@outlook.com was gone before I could get to it. GO! More »

Source: http://feeds.gawker.com/~r/gizmodo/full/~3/IXA1Qd3wF0s/go-get-your-outlook-email-address-quick-before-someone-else-does

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PPC Advertising: How To Make Your Business ?Click? | Finance ...

PPC stands for Pay Per Click ? a popular advertising technique on the Internet. Found on websites, advertising networks, and especially on search engines, PPC advertising Involves sponsored links that are in the form of text Typically ads. These are usually placed close to search results, where an advertiser pays amount to visitors who A Particular click on these links or banners and land on the advertiser?s web page.

In essence, PPC advertising is all about bidding for the top or leading position on search engine results and listings. Advertisers do this by buying or bidding on keyword phrases that are relevant to their products or services ? the higher the bid, the higher the spot on the search results, the more the people will find the ad (and click on it) to go to their websites (this is why some people call it ?keyword auctioning?). . Advertisers would then pay the bidding price every time a visitor clicks through the website

PPC advertising is also known under the following names / variations:

? Pay per placement

? Pay per performance

? Pay per ranking

? Pay per position

? Cost per click (CPC)

PPC advertising is usually done with the following standard procedures:

1.Setting up an account and / or deposit funds

2.Creating a keyword list

3.Choosing (and setting up) an account with a PPC search engine.

4.Bidding on the ad placement, including the search result words or phrases.

5.Writing out an ad copy.

6.Setting up the ?landing pages? for your ads.

7.Placing the advertisement in the search engine.

There are many benefits to Pay Per Click advertising, making it an effective way of promoting a business ?online?. Some of them are listed below:

? Get ??launched immediately. PPC advertisements are implemented very quickly ? they can go ?online? within hours of after winning the bid and paying for it

? Obtain specific, pre-qualified, and quality traffic.. PPC provides you with a quality or a well-targeted traffic. Visitors are narrowed down into ?qualified? people who are actually looking for specific products and / or services that you offer ? those who are more likely to become a ?lead? (a convert) and complete a transaction (either by buying your product or subscribing to the service that you are offering.

? Widen your reach. PPC advertising provides additional traffic to your site, aside from the natural or ?organic? search engines.

? track . your investment PPC advertising makes use of a tracking system that will deterministically mine exactly who comes to the website and what they do once they arrive ? the length of their stay on the site and the number of pages (including the actual pages) that they view . These are valuable tools in deterministic mining statistics analyzed as return on investment (ROI), acquisition cost-per-visitor, and conversion rates (the percentage of visitors who are converted into customers or leads).

Below are some important things to consider when planning on a pay per click campaign:

1.Know your product Take an inventory of the product and / or services that you have to offer (before anything else) . p> 2.Stay within the budget Determine your daily or monthly budget, and stay with it This means keeping your budget in mind, avoiding bidding wars if possible

3.Bid just right.. . know how to bid right ? a bid that is too high can exhaust all of your money, while a bid that is too low can make you lose that spot

4.Watch the bottom line measure your.. profit margin against your spending or expenses Know when to stop and terminate your PPC program -. if you spend more on advertising but have little or no sales at all

5.Find the right keywords Decide Which keyword. phrases to opt and bid for. Do some keyword research, either by actually looking at existing search terms or with the use of online keyword suggestion tools, to know which terms are mostly used when searching for items that are related to your business. Focus on specific keywords, not on general ones

6.Write effective PPC ads A good ad is That which can persuade and move a searcher There are several approaches to this:?

? Discount offers

Testimonials ?

? Celebrity / famous endorser

? Money-back Guarantees

? Free trials or sample offers

? freebies

? Reverse psychology

? Major benefits (?Lose weight?)

? Direct instructions (?Click here?)

7.Maintain a professional-looking site Your web content should be regularly updated and checked for spelling and grammatical errors There should be no broken links or images The website should be simple -? designed in such a way that it will be easy for visitors to navigate and load. Include contact details to create a good impression among potential customers.

Done properly, PPC advertising can be an effective marketing tool that will maximize the return on your investment .

id=?article-resource?> Jeremiah Patton has been using pay per click advertising for marketing legitimate home based business opportunities for many years online. Jeremiah?s website http://www.2ndincome4u.com Numerous offers legitimate work at home opportunities and ideas for people wanting to start . working from the comfort of their own home

Source: http://www.lovefinanceinfo.com/2012/08/ppc-advertising-how-to-make-your-business-click/?utm_source=rss&utm_medium=rss&utm_campaign=ppc-advertising-how-to-make-your-business-click

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The Features And Options Of Vertical Blinds ? Guru Article Directory

One of the best choices that you could possibly make with regards to covering a sliding glass door or a very large window is vertical blinds. Vertical blinds are available in many different kinds of materials and many different styles. Vertical blinds can fit in with the d?cor of any room in your home while also being very functional. Vertical bIinds are probably your best option if are covering a large window area, if you want control of the light that is entering a room in your home, or you want good energy efficiency.

There are many different kinds of fabrics that are available for you to select from for your vertical blinds. You might want a solid fabric to accent a wall in a room in your home or a patterned material to match a room in your home. There are also some vertical blinds that are available in many different textures and styles. If you prefer, there are also multi-color options available.

There are several brands of vertical blinds that are available. The Bali brand is one of the most popular brands. These vertical blinds are known for their durability and high quality. Because they can keep the cold out and the heat in during the winter months and block the light out during the summer months, they can also help your home become more energy efficient.

The prices of vertical blinds change dramatically depending on the quality of the vertical blinds that you purchase and where you purchase them. Vertical blinds are available in many home improvement stores and on the Internet. Some less expensive brands of vertical blinds are available in some discount stores. However, you can find a much better selection of vertical blinds and even less expensive prices on the Internet. You can also discuss rates and obtain estimates in some home improvement stores. You need to measure the door or window that you will be covering with vertical blinds prior to shopping for your vertical blinds. It is important that you have the correct measurements because there is a good possibility that the vertical blinds that you will have to be custom made.

Vertical blinds will look great on your large windows or on your patio doors. Vertical blinds are also used by many people to cover their sliding glass doors. You need to consider purchasing vertical blinds if you want to help with the overall design of your home or cover a door or a window. You need to ensure that you do all of the research necessary in order to obtain the best brand, price, and size of the vertical blinds that will meet all of the requirements for your home.

Click here for more information: http://www.brandsathome.co.uk/vertical-blinds-c-33_43.html and reference source on vertical blinds.

Source: http://guru3x.com/the-features-and-options-of-vertical-blinds/

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PFT: Jerry Jones, Dez Bryant finally talk

AP

Bills backup QBs Vince Young and Tyler Thigpen haven?t looked particularly good so far in training camp.

Dolphins RB Reggie Bush isn?t backing down from his goal of leading the league in rushing: ?I believe in setting the highest goals possible. If you don?t set the highest standards for yourself, you don?t belong in this game. So I try to set the highest goals for myself and hopefully some of the younger guys follow suit.?

Patriots coach Bill Belichick has seen ?an awful lot of things we need to work on? so far in training camp.

Businesses near the Jets? training camp are glad the Jets acquired Tim Tebow.

Ravens rookie OLB Courtney Upshaw didn?t practice Tuesday after suffering a bruised shoulder.

The Bengals are giving rave reviews to the new grass on their practice field.

Browns coach Pat Shurmur knows most people think he?s got one of the worst teams in the league, but says, ?I?m not concerned with that. My concern is the players, their mindset, winning football games and the fans of this community who can go to work on Monday and be proud because their team won. That?s what my concerns are.?

Steelers S Troy Polamalu says that just because he?s one of the longest-tenured veterans on the team, that won?t make him yell and scream at the younger guys on the team: ?I am definitely not a vocal leader, if a leader at all.?

Texans rookie RG Brandon Brooks and second-year RT Derek Newton have impressed early in training camp.

If Colts long snapper Justin Snow plays in every game this season, he?ll tie Peyton Manning?s team record with 208 consecutive games played.

Jaguars RB Rashad Jennings is getting increased opportunities with Maurice Jones-Drew holding out.

Titans WR Tommie Campbell shrugged it off when a radio station erroneously reported that he was a passenger in the car when teammate Kenny Britt was charged with DUI at Fort Campbell: ?My agent called and told me about it. I was upset, but at the same time I understand that people make mistakes. I guess somebody heard, ?Fort Campbell,? and thought, ?Tommie Campbell.? I?ve got more important things to worry about than that.?

Broncos rookie QB Brock Osweiler has shown good arm strength and good mobility so far in training camp.

Said Chiefs QB Matt Cassel, ?There?s no doubt this is the best personnel group we?ve had since we?ve been here in Kansas City. Now it?s also about us coming together as an offensive unit. You never know until you get out there and start going and how you?re going to mesh.?

Said Raiders coach Dennis Allen of QB Carson Palmer, ?He?s been exceptional. He?s got a nice command of the offense, and he?s doing a good job running it.?

With LT Jared Gaither missing practice time, the Chargers have undrafted rookie Mike Harris working with the first-string offensive line.

The Cowboys are exercising caution with NT Jay Ratliff?s foot injury.

Said Giants CB Prince Amukamara, ?I do have a lot of expectations for myself, and I know the organization has a lot of expectations for me.?

Eagles trainer Rick Burkholder says he?ll be using instant replays this season to help diagnose everything from concussions to high ankle sprains by looking at the videos of the plays in which they occurred.

Redskins FB Darrel Young says his hamstring is holding him back: ?I?m a little tight right now. I?m going to go get worked on and see if I can practice or not.?

Says Bears receivers coach Darryl Drake of rookie WR Alshon Jeffery, ?The size, the hands, all those things you see are legit. How he?s going to react in a game situation, we don?t know. But we?ll know soon.?

Lions great Barry Sanders says Jim Schwartz shouldn?t be blamed for the team?s off-field issues: ?As a coach, there is only so much you can do. You are dealing with young men and you can?t babysit them. As much as they are in your organization, they are a part of your family, but they go off and they have to make quick decisions on their own.?

The Packers are expecting big things from S Morgan Burnett.

Vikings K Blair Walsh is off to a solid start in training camp.

Falcons undrafted rookie QB Dominique Davis has impressed coach Mike Smith.

The Panthers see DT Ron Edwards as a huge presence in the middle.

Here?s Saints WR Adrian Arrington talking about getting opportunities to play with the first string.

Buccaneers C Jeremy Zuttah is glad to be entrenched as a starter at one position, rather than bouncing around all five spots on the offensive line.

Cardinals coach Ken Whisenhunt likes the extra work that comes with playing in the Hall of Fame Game.

The Rams want to be bigger and meaner this season.

Said 49ers TE Delanie Walker of playing through a broken jaw, ?When you think about injuries, you?re going to get hurt. I don?t think about it at all.?

Said Seahawks coach Pete Carroll of WR Braylon Edwards, ?He?s a tough competitor. He blocks and is aggressive when he gets his chances. He runs aggressively with the ball in his hands, and he?s got a big catching range.?

Source: http://profootballtalk.nbcsports.com/2012/07/31/jerry-jones-dez-bryant-finally-talk/related

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Obama thinks election would be close but he'd win

NEW YORK (AP) ? President Barack Obama told campaign donors Monday that "if the election were held today, I think it'd be close, but I think we'd win." He said his opponents were "spending like nobody's business" and that Democrats need substantial sums to counterpunch.

"We now have 99 days left, and if I can say that every day for the next 99 days then we will be able to embark on the next phase of this journey," Obama told an intimate crowd of well-heeled donors. "

The president held court in the Parisian-style NoMad hotel in Manhattan's Flatiron District with 60 people who contributed $40,000 each, raising more than $2 million for the 2012 elections.

Obama went through his administration's efforts to boost the struggling economy but allowed that "right now, the economy is still rough enough for enough people that this is going to be a close election. He said "continued headwinds" were likely, including the financial uncertainty in Europe.

"I don't think that ultimately that the Europeans will let the euro unravel, but they're going to have to take some decisive steps," Obama said. "And I've been spending an enormous amount of time trying to work with them."

Obama said big-spending super PACs "are engaging in an experiment that we have not seen in American democracy for quite some time. They are spending like nobody's business and focusing on negative ads."

Obama said the Democrats don't have to match that spending dollar-for-dollar, "but we do have to make sure that we can get our message out effectively."

While the president was raising millions in New York, Republican rival Mitt Romney trolled for cash overseas, working a fundraiser into his schedule in Israel. Both sides are in a pell-mell race for campaign dollar as polls show the two candidates running about even. June was the second consecutive month in which Romney brought in more money than Obama.

Vice President Joe Biden, in an email to supporters, wrote Monday: "This isn't hyperbole or exaggeration: If we don't win this election, it will be because we didn't close the spending gap when we could."

In a separate email, Obama campaign chief operating office Ann Marie Habershaw wrote that, "to be frank, we've gotten our behinds handed to us the past two FEC deadlines by Mitt Romney and his crew."

Obama was in New York last month, too, raising cash from big-dollar fundraisers at the home of actors Sarah Jessica Parker and Matthew Broderick and at an event featuring a performance by singer Mariah Carey.

Source: http://news.yahoo.com/obama-thinks-election-close-hed-win-003333912.html

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Ignorance Is EXPENSIVE | Pricing For Profit Book | pricing strategy ...

A construction company complained that while revenues were up over 40%, their profits hadn?t grown much at all.? When asked who their ideal customer is, they began talking about all of the locations they?d done work.? Their answer was all the information I needed to know why profits hadn?t grown as quickly as their revenues.

Their response told me that they didn?t have a clear idea of who their ideal customer is, which means that they were taking any business that came their way instead of using targeted marketing to attract more of the most profitable customers they have.

Another construction company was traveling over two hours to bid work in a smaller, more price conscious community.? They got the work and wondered why they weren?t making money.

Unfortunately this lack of clarity (this ignorance) about who the ideal customer is, permeates business, not just the construction industry.? The question is ?How expensive is it??

The results these two construction companies experienced are typical of companies that haven?t profiled their ideal customers.? Investments are made in additional infrastructure to handle the additional sales volume, but little, if any, profit is generated from these additional investments.

To make matters worse, any slow down in revenues causes them to take on work at even lower prices to help support the additional infrastructure.? You can see it, can?t you?? That downward spiral?? The eddy in the stream that is sucking the life out of the business?

Let?s contrast these results with a company at the other end of the spectrum, Apple.? Apple?s philosophy is that they?re producing products that they enjoy using, knowing that those products will appeal to others like them.? That?s their ideal customer.? That?s their brand focus.? That?s their target market.? That?s to whom their marketing is directed.

Prior to 2004, when it?s focus became clear, Apple?s earnings ranged from a loss to 10 cents a share.? Since then it?s profits have grown from the paltry 10 cents a share to $27.68 per share in 2011.

Similarly, the only time in Toyota?s history that it didn?t enjoy profit growth is when they decided that they wanted to overtake GM as the #1 automobile producer.? Losing sight of their ideal customer and what those customers valued cost them roughly $1 billion in profit as their earnings per share dropped from $12.93 to a $2.94 loss.

As you can see, neither the size of the company nor the industry matter, when you lose sight of who your ideal customer is, the consequences are huge.

If your business is experiencing any of the results outlined above, step back and ask yourself? ?Who?s my ideal customer??? If you find yourself struggling to answer that question or even if there?s only a slight hesitation before you begin to respond, you?ve lost sight of your ideal customer.? It?s time to create that customer profile and explore how well your offerings are serving them.

Do you have a clear brand promise?? Find out by using my confidential Brand Promise Self-Assessment. ?

Are you getting compensated well for the value you provide?? Use my confidential Pricing Self-Assessment to evaluate your company?s pricing.

Are your marketing messages attracting the right customers?? If you?re getting primarily price buyers you may want to use my confidential Marketing Self-Assessment to discover why.

Is your sales force putting pressure on you to lower prices?? Our confidential Sales Self-Assessment can show you why.

Check out my latest ebook, Brand Promise: What Do YOUR Customers Expect?

If you?d like to increase your prices, profits and customer base, call Dale at 314-707-3771.

?

Tags: Apple, Branding, General Motors, GM, marketing strategies, price strategy, pricing strategies, sales strategy, Toyota, value based, value pricing

This entry was posted on Tuesday, July 31st, 2012 at 6:30 am and is filed under Branding, Marketing, Pricing, Private Equity, Sales, Strategy. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Source: http://pricingforprofitbook.com/ignorance-is-expensive

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